How Etienne Aigner Harnesses POS Information
Etienne Aigner is a leader in the design, sourcing and distribution of quality women’s handbags, small leather goods and jewelry. In addition, the brand offers footwear, gloves and sunglasses through successful licensing partnerships with leading manufacturers.
Industry
- Apparel and accessories
Challenges
- Spent too much time collecting the data from their retailers
- Lacked accurate and timely data
- Retailers only provided two or three data metrics
Solution
- Edifice collects sales data from all of Aigner’s retailers and provides them with POS reports every week
Results
- Timely and accurate POS information
- Ability to analyze product performance across all retailers
- Easily integrate custom product and location data from internal systems
- Maintaining optimal fill rates
- Improving retailer sales plans by identifying trends
- Strengthening retailer relationships by sharing mutually beneficial POS information